Heineken

-9.48%

1. Beer and Cider: Heineken is best known for its signature lager, which is brewed in over 70 countries worldwide. The company also produces other beer brands such as Amstel, Dos Equis, Sol, and Desperados. Additionally, Heineken offers cider options under the Strongbow brand.
2. Non-Alcoholic Beverages: In recent years, Heineken has expanded its product portfolio to include non-alcoholic beverages such as Heineken 0.0 and Amstel 0.0. These are alcohol-free versions of their popular beer brands.
3. Craft and Specialty Beers: Heineken also offers a variety of craft and specialty beers, such as Birra Moretti, Affligem, and La Trappe. These beers are typically produced in smaller batches and have unique flavor profiles.
4. Draught Beer Solutions: Heineken provides draught beer systems for bars, restaurants, and other establishments to serve fresh, cold beer on tap. This includes equipment like kegs, taps, refrigeration systems, and maintenance services.
5. Marketing and Sponsorships: Heineken is known for its clever and creative marketing campaigns, including its famous "Open Your World" advertisements. The company also sponsors major sporting events like the UEFA Champions League and Formula One races.
6. Hospitality Services: Heineken operates several hospitality services, including the Heineken Experience in Amsterdam, which offers tours and tastings at their original brewery. It also operates the Beertender Club, a community for beer enthusiasts to learn and share knowledge about beer and brewing.
7. Merchandise: Heineken sells a variety of branded merchandise, including clothing, glassware, and other accessories.
8. Sustainability Initiatives: The company has a strong commitment to sustainability and has implemented various initiatives to reduce water and energy use, reduce emissions, and support local communities.
9. Partnerships and Collaborations: Heineken has collaborated with other companies to create unique products, such as its partnership with Starbucks to create a range of coffee-flavored beers.
10. Online Platform: Heineken has an online platform, called "Heineken Insider," where consumers can access information about the company, its products, and promotions. Customers can also find recipes, pairing suggestions, and cocktail ideas using Heineken products.