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Risks
1. Competition: Reckitt Benckiser competes in a highly competitive fast-moving consumer goods industry. It faces strong competition from other companies such as Unilever and Procter & Gamble on different products. This could affect its market share and sales performance.
2. Exchange Rate Fluctuations: As Reckitt Benckiser operates in many countries, exchange rate fluctuations can have a significant effect on the company’s earnings.
3. Cybersecurity: As with any company that uses technology, security of customer data is a key risk. Unauthorized access to personal data or customer accounts could lead to potential fines and reputational damage for Reckitt Benckiser.
4. Regulatory Risks: Reckitt Benckiser is subject to a wide range of local, national and international legislation on issues such as consumer safety, marketing and environmental protection. It is important for the company to be aware of changes in legislation that could have a significant impact on its operations.