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Publicis Groupe
Publicis Groupe

-4.75%

Marketing & advertising / Advertising and marketing services


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πŸ›οΈ Products/Services
vary by division and geographic location. Some common offerings across the company may include:
1. Advertising: Publicis Groupe is a leading global advertising agency, offering a wide range of services such as creative strategy, campaign development, media planning and buying, and digital marketing. The company works with various clients to create effective advertising campaigns and drive brand awareness and sales.
2. Digital Marketing: As the world becomes increasingly digital, Publicis Groupe offers a wide range of digital marketing services, including website design and development, social media management, search engine optimization (SEO), and digital advertising. These services help clients reach and engage with their target audience online.
3. Branding and Design: Publicis Groupe provides brand consulting services to help clients create and maintain a strong and consistent brand identity. This includes brand positioning, visual identity development, and brand guidelines. The company also offers design services such as packaging design, product design, and environmental design.
4. Public Relations: Publicis Groupe has several PR agencies under its umbrella, offering services such as media relations, crisis communication, and influencer marketing. These services help clients manage their reputation and build relationships with their target audience.
5. Media Planning and Buying: With media agencies like Zenith, Publicis Groupe offers media planning and buying services to help clients reach their target audience through traditional and digital media channels. This includes identifying the best media platforms for advertising and negotiating rates on behalf of clients.
6. Research and Analytics: Publicis Groupe has a range of research and analytics capabilities to help clients understand their audience and market trends. This includes consumer research, market analysis, and data analytics to inform marketing strategies and campaigns.
7. Consulting: Publicis Groupe has a dedicated consulting division, Publicis Sapient, that offers a range of services including digital transformation, customer experience design, and technology consulting. These services help clients stay ahead of technological advancements and adapt to changing consumer behaviors.
8. Health and Wellness: The company has a specialized division, Publicis Health, that offers advertising and marketing services to companies in the healthcare industry. This includes pharmaceutical companies, hospitals, and medical device manufacturers.
9. E-commerce: With the rise of e-commerce, Publicis Groupe has also expanded its offerings to include e-commerce services such as online retail strategy, website design and development, and digital marketing for e-commerce businesses.
10. Talent Management: Publicis Groupe has a focus on talent development and management for its employees, offering training and development programs to help drive creativity and innovation in its services and solutions.
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Publicis Groupe

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