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Overview
Lamar Advertising Co is an American outdoor advertising company that specializes in billboard advertising. The company was founded in 1902 by Charles Lamar and J.M. Coe, and is currently headquartered in Baton Rouge, Louisiana. Lamar Advertising Co is one of the largest outdoor advertising companies in the world, with over 350,000 billboards and other advertising displays in more than 160 markets across the United States, Canada, and Puerto Rico. The company offers a variety of outdoor advertising options, including digital billboards, bulletins, posters, and transit displays. In addition to traditional outdoor advertising, Lamar Advertising Co also offers digital and mobile advertising services. This includes digital billboards and interactive displays, as well as mobile ads through partnerships with popular apps. The company has a strong commitment to sustainability and has implemented a number of green initiatives, such as using energy-efficient lighting in their billboards and recycling materials from old billboard displays. Lamar Advertising Co has received numerous awards for its outdoor advertising campaigns, including multiple OBIE Awards from the Outdoor Advertising Association of America. The company also supports local communities through its Lamar Giving Back program, which provides free advertising space to nonprofit organizations. Overall, Lamar Advertising Co is a leader in the outdoor advertising industry, known for its innovative campaigns and commitment to sustainability and community involvement.
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